Thursday, December 5, 2013

Brands Should Use Snapchat to Enhance Brand Marketing


Christy Ferer says that helping brands strengthen their relationships with customers is what we do best here at Vidicom. One effective way brands can connect with customers is with the mobile app, Snapchat. Snapchat allows brands to interact with customers by way of snaps at little or no cost. In addition to snaps, brands can connect with customers by way of Snapchat Stories. Rolled out in October 2013, Snapchat Stories offers brands a longer conversation format than just 10 seconds. Brands are proving that time-sensitive images can be an asset for brand marketing by using Snapchat. Some brands that are extra chatty on Snapchat include: 16 Handles, Taco Bell, Acura, Karmaloop, GrubHub, and many more. Brands that haven’t already should jump on the bandwagon and start utilizing Snapchat to their marketing advantage!



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