Friday, November 1, 2013

Social Media Sites are a Great Tool for Brands


As social media is becoming so prominent in today’s society, more and more businesses are using it as a tool to promote their brands. CEO of Vidicom, Christy Ferer, agrees that via social media sites, businesses can spread their brand embedded content by allowing customers to share the content with other potential customers. According to data, 87% of content marketers use social media platforms as part of their marketing strategies. Of those who used them, 91% preferred LinkedIn to popular social media sites such as Facebook or Twitter, which 85% and 81% of those surveyed used respectively. Based on these statistics, we know it is quite clear that many businesses are building their brands via social media.



No comments:

Post a Comment