Vidicom Provides Brands with Tips to Build Customer Relationships

Christy Ferer agrees that we strongly value customer relationships here at Vidicom. It is a nonstop effort to strengthen our customer relationships as well as help other brands build theirs’. Some useful advice for brands regarding cultivating customer relationships include:

1.     Realize that happy customers are returning customers: When customers are happy, they are more likely to spread a positive message about your brand by speaking to potential customers or posting reviews online about your brand.

2.     Set and manage realistic expectations: To avoid disappointing your customer, it is better to under-promise and over-deliver than to set unrealistic expectations that your brand cannot follow through with.

3.     Be a connector: Your brand will benefit in the long run if you help people fulfill their needs by making connections for them.

4.     Keep track of customer information: Documenting customer details such as names, birthdays, kids’ names, etc. will build your customer relationship and will keep your customers coming back.

http://mashable.com/2013/11/25/customer-relationships/